Adopting a Remote-First Approach to Meet
Employees and Customers Where They Are

The impact of the COVID-19 pandemic has been widespread regardless of
business size or type. For many businesses, the dispersed workforce caused
by social distancing restrictions, has created the need to do things differently
and reach customers in new ways. Business models that had previously been
successful just won't work anymore because of the need for employees and
customers to stay at a safe distance.
The disruptions in physical locations necessitated new ways of operating –
making the move from physical business to digital business, from on-premise
service to pick-up or house calls, and from in-person interactions to digital
ordering and fulfillment. When COVID-19 hit, business leaders were forced to
immediately reimagine their operating models in a way that would allow them
to stay viable and available with a remote workforce as well as find new ways
to reach customers and deliver their products and services. For many, these
changes are likely to stick around for a while.